Keys to Successful Businesses Sedona AZ

Salespeople typically rate their customers by at least four crucial factors: profitability, stability, vulnerability and potential for future business. Let’s look more closely at how you rate clients on each of those factors.

Medix Staffing Solutions
(480) 212-0250
6991 E Camelback Rd
Scottsdale, AZ
 
Technical Staffing Solutions
(480) 855-4777
777 W Chandler Blvd
Chandler, AZ
 
Aanavrin Web Design
(480) 968-3312
909 E Desert Ln
Gilbert, AZ
 
Action Solutions Inc
(480) 924-4550
3445 E Enrose St
Mesa, AZ
 
Infinity Property Investments LLC
(480) 307-6325
3351 S Vine St
Chandler, AZ
 
Bk Performance Staffing Solutions
(480) 325-1998
1862 N Abner Cir
Mesa, AZ
 
Rzn8 Media LLC
(480) 924-6001
4852 E Baseline RD
Mesa, AZ
 
Antifreeze Environmental Service
(520) 796-1051
6760 W Allison Rd
Chandler, AZ
 
The Redtail Consulting Group
(480) 285-7932
28150 N. Alma School Rd #103
Scottsdale, AZ
 
Computer Tech Freak
(520) 551-4306
Serving Tucson Greenvalley Sahaurita
Tucson, AZ
 

Keys to Successful Businesses

Salespeople typically rate their customers by at least four crucial factors: profitability, stability, vulnerability and potential for future business. Let’s look more closely at how you rate clients on each of those factors:

  • Profitability. This is by far the most critical factor because it ultimately determines the profitability of your business. To be really useful, this criterion needs to give you feedback on exactly how profitable a particular client is on a monthly, weekly or even a daily basis. You need to be able to determine if any project you are working on for any of your clients is profitable. That’s why it’s so vital to know your overhead costs.

You need to know which clients are most profitable, which clients are least profitable and which clients you are losing money on. For example, an A-rated client would be very profitable; a B-rated client would be about average, a C client would be below average, and a D client is currently unprofitable.

The challenge would be to upgrade the Cs and Ds to become Bs and As. That can be done by either improving your efficiency in serving them, or by charging them more money or a combination of those factors. If you can’t do one of those three things, it’s best to try to cultivate new clients to replace them. But don’t be too hasty...

  • Stability. A steady client who is slightly below average might be more valuable than a one-shot client that is rated B, or even A in immediate profitability. For example, I’ve had some clients for more than 20 years. Those are bread-and-butter accounts who help you meet basic expenses and smooth out the times when business is slow. So it’s a good idea to consider just how stable each of your clients is. Obviously, clients who are rated A or B on your stability scale would be more valuable than those that are rated C or D.

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