How to Find Copywriting Jobs Flagstaff AZ
Scottsdale , AZ
How to Find Copywriting Jobs
To ask how one can find copywriting jobs seems pointless. How, indeed, can one find a job—any job? However, the copywriting career is a very different path from all of the other writing jobs. This is because copywriting is not just writing ad conjuring up well written jobs to present an idea, event, or argument, among others. Copywriting jobs require you to have the ability to compel people to buy or support your product. The copywriting career can be highly competitive, making it hard for you to find copywriting jobs, especially if you’re not exactly a veteran in this industry.
So how do you find copywriting jobs? And what can you do to increase your chances of finding copywriting jobs? Here are some job searches tips to help you bag that much desired employment.
Tips on how to find and get copywriting jobs
First off, consider the basics of finding any sort of employment—classified ads and internet job searches. The classified ads in newspapers, magazines, flyers, and other similar materials should be basic enough for you—and it proves that there are copywriting jobs out there. Internet job posting, however, may be a different frontier for you.
This is because the internet job posting websites do not only provide the usual copywriting jobs—and by usual, that means the typical desk job in an ad agency. Thanks to the wonders of the internet, you can also get freelance copywriting jobs online through websites such as oDesk.com or Freelancer.com. The jobs posted here are probably not the jobs you are eyeing. After all, these freelance jobs may not necessarily provide you the stable copywriting career you want to work on. However, these jobs can offer you two valuable things, more valuable if you have never had a copywriting job before.
First, it can give you experience—something you need later on when you’re actually in front of an actual, potential employment. You cannot hope to bag a real desk job if you’ve never even done a copy before. It’s not to say freelance copywriting jobs have lower standards. However, the employers here are possibly more willing to take on a neophyte with enough related credentials.
The second benefit you can get here, if applicable, is sample work. When applying for copywriting jobs, you may be asked to provide a sample copy or ad you have previously done. There’s a way around this if you’ve never had a copywriting job, in form of speculative ads. But an ad made for an actual paying client is different. Of course, make sure that your client will allow you to use paid work as sample work or portfolio pieces; some completely claim ownership to work rendered.
Job searches can provide you with leads. However, it’s up to you to turn these leads into opportunities. There are two ways you can turn job searches into opportunities: internship and entry level jobs.
Being an intern may seem beneath you, especially if you’ve had paying jobs before and if you think your credentials are enough to hand you the job. However, it doesn’t always work that way. With an internship, you’re at least assured that you have a foot inside the industry already—all you have to do is worry about the other foot. Internships can lead to employment, of course. But even if it doesn’t, being an intern will open doors you otherwise wouldn’t even know existed. The same applies when accepting an entry level job in an ad agency.
Again, many job seekers are too eager to get into their copywriting career that they wouldn’t take a job if it is not their idea of what copywriting jobs are. However, the key here is to have one foot in. A company will most likely hire someone already within their company for their writing jobs rather than hire someone from outside. Needless to say, you have to be a good employee in order for this to work.
Another reason why these two job opportunities are essential? Networking. If you want copywriting jobs, you need to know where they can be found. And it’s not a matter of knowing all the ad agencies in the city; it’s a matter of knowing which company is looking for writers for their writing jobs. You can only network and reach out if you’re already in the industry—hence the advantage of being an intern or in the company in an entry level job.
If you cannot get an internship or any job in the agencies, consider doing some short courses related to copywriting. You don’t need an actual degree in advertising (although that could help). Knowing people who are into copywriting, however, can advance your career immensely. You will never know who among your classmates and your peers can actually help you in your copywriting career! This is the essence of networking, after all.
As mentioned above, you may have to do speculative ads (or spec ads) to jumpstart your copywriting career. Spec ads are made up ads, usually based on existing products. This works because, most of the time, this is what a copywriter will do any—market an existing product or client. The spec ad will measure you mettle when it comes to creating ads for the company, your portfolio in case you’ve never had the chance to do actual copywriting jobs before.
But agencies are not your only targets. You can also consider copywriting jobs for specific companies as well. For instance, many television companies have their own in house copywriters. Major corporations do not depend on agencies for their ads; instead, they have in house writers doing the copy writing jobs for them. Call them and ask for openings. This may seem passé, but this is actually how people looked for jobs years ago. Consider working in sales as well. While copywriting jobs and sales jobs are not directly related, they have similarities, and the skills you can gain from sales can be beneficial for your copywriting career.